MBA in Marketing Management

Awarded by Geneva Business School, Switzerland

Duration

14-16 months

Modules

18+ dissertation

Credits

90 ECTS | 180 UK

Mode of learning

Blended

Course Overview:

MBA in Marketing Management by Lincoln University of Business and Management teaches marketing students regarding the vast industry. Therefore it includes strategic marketing management, market research, digital media marketing, marketing analytics, promotions, and brand management. Furthermore, there are more aspects of the programme. Additionally, the students are taught the basic and innovative concepts of marketing. Also, they will be taught regarding its application.

Moreover, all modules are delivered through a combination of classroom and guest lectures, hands-on projects, case discussions, presentations and exercises. The students can develop an all-rounded and extensive knowledge of the field. Significantly, our MBA in Marketing is cautiously developed to familiarize marketing students with the fast-moving local and international industry trends.

3

Palmes of Excellence

Awarded by Eduniversal International Scientific Committee

7th

Best Business School in Switzerland

Top 10 Best Business Schools in Switzerland

57th

World's Best Business School

Top 100 business schools in CEOWORLD Magazine

Entry Requirements

  1. Bachelor’s Degree or equivalent along with Transcript (In English)
  2. Latest Passport Size Picture (Softcopy)
  3. Motivation letter
  4. All candidates must meet English language requirements as stated by the institute
  1. 7+ years of work experience including three years at the International Business Management level which should clearly reflect in your CV
  2. Work Experience Letter
  3. Statement of Purpose
  4. All candidates must meet English language requirements as stated by the institute

Learning Outcomes

  • Indeed, graduating from this MBA marketing program will give students the opportunity at different positions in global enterprises. Hence, they include marketing analyst, marketing manager, market research assistant, content strategist and manager, and account manager and executive
  • Working as brand managers and involved in the creation and execution of marketing plans for the entire organization
  • Some of our students followed their passion for teaching. Thus, they are currently working at some of the best management institutes across the globe

Assessments

Assessments help in evaluating the learners’ understanding,  interpretation and readiness of deployment of knowledge of the units. The units are fundamentals of business functions that professionals practice or interface each day. They are measured in a practical manner. Evaluation methods are open and not limited.

Case Studies / Caselets

Presentations & Projects

Individual / Group Assignment

Hands-on Class Activity

MC & Short Descriptive Questions

My journey at GBS for MBA in Marketing Management has been fruitful. With extensive course modules taught by wonderful and helpful teachers, I acquired a firm understanding which further helped me to get placed at one of the best marketing firms. I owe my success to GBS & LUBM. For anyone who wants to build a career, I would recommend GBS 10 on 10.

Jerry Sam

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    Duration

    14-16 months

    Modules

    18+ dissertation

    Credits

    90 ECTS | 180 UK

    Mode of learning

    Blended

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